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  • Home
  • About RTC
    • Locations
  • Design
  • Print
    • Postcard Printing
    • Flyer Printing
    • Booklet Printing
  • Mail
    • EDDM – Every Door Direct Mail
    • Saturation/Walk Sequence Mailing Lists
    • Targeted Mailing Lists
    • Cost-Effective Rates
  • Blog
  • Promotional Items
  • Contact

Author Archives: William Houlette

rectangular block of random vintage letterpress wood type printing blocks against textured bark paper

Printing Processes 101

PrintingBy William HouletteJuly 26, 20191 Comment

Printing has been around for far longer than modern printers. Let’s unpack a few different options and look at what applications they could be used for.

Serious thoughtful handsome young engineer in shirt examining wide format printer while holding inspection in printing house

What is Professional Printing and why is it better than Desktop Printing?

PrintingBy William HouletteJuly 17, 2019Leave a comment

Anyone can buy a printer, so anyone can do their own business printing, right? Think again! Here are a few considerations when looking at doing your own printing at home.

Co working conference, Business team colleagues discussing working analysis with financial data and marketing growth report graph in team, Business finances and accounting concept.

Should I Use A Local Marketing Company?

MarketingBy William HouletteJuly 9, 2019Leave a comment

Before you go looking for national companies that cover huge areas of service, consider a local option company instead. Local companies have quite a few advantages over larger marketing services.

Amsterdam, the Netherlands - December 9, 2018: Stack of grocery shop sale flyers or advertising brochures, of Dutch supermarkets against a wooden background.

What Size Flyers Should I Use?

DesignBy William HouletteJuly 8, 2019Leave a comment

Learning the different ways size can impact the performance of your flyers can mean the difference between a successful campaign and a flop. Here’s a few things to keep in mind…

Word writing text Paradigm Shift. Business concept for fundamental change in approach or underlying assumptions Magnifying Glass on One Different Color Envelope and others has Same Shade.

Direct Mail Design Trends To Look Out For In 2019

Design, Direct MailBy William HouletteJune 26, 2019Leave a comment

Finding the next best way to attract the attention of your audience is a constantly changing challenge, so we have some suggestions!

Woman holding parcel box for delivery to customer by logistic service. small business entrepreneur SME distribution warehouse concept. small owner home office and Online marketing product theme

4 More Unique Mailers To Check Out

Direct Mail, Promotional MaterialsBy William HouletteJune 21, 2019Leave a comment

Mailers come in all shapes and sizes. They usually take the form of envelopes, postcards, and sometimes fliers. Major companies and corporations take it a step further.

The postman a lot of paper mail and Inbox line art. Spam and mailing list. The profession of postman. A lot of envelopes with letters

How Much Direct Mail Is The Right Amount?

Direct MailBy William HouletteJune 13, 2019Leave a comment

Sending mailers is a tricky balancing act where instead of one way or the other, there are many different sides to consider. One aspect is knowing how often to mail.

3D render illustration of printing photo banner on large format color plotter in typography or print house printshop

How Is Digital Different Than Print Design?

Design, PrintingBy William HouletteJune 10, 20191 Comment

From colors, layout, and even how you break up text, nearly every part of design changes when you change from digital to print design. Here are some of the major differences between the mediums.

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